Norways Geography and Economy

Norways Geography and Economy Introduction Although most scholars have diverted their attention to other UK countries with disregard to Northern Europe, some of the Scandinavian countries possess imperative scholarly aspects of Geography and Economy.Advertising We will write a custom essay sample on Norways Geography and Economy specifically for you for only $16.05 $11/page Learn More Norway in particular is one of the Scandinavian countries, which very few people understand its dramatic geographical and environmental sceneries. Its economic expansion in terms of GDP competes with that of the super-economies such as UK, Germany and the US. This essay discusses these aspects to demonstrate how Norway is one of the best countries in the world. Geography Location Norway is a Western Scandinavian country located 57 ° and 81 ° N, latitude, and 4 ° and 32 °E Northern Europe. Sweden and Russia border Norway to the East while it shares borders with Finland and Skagerrak Strait to the sou th (Franklin 23). Barent Sea borders Norway to the North while Norwegian Sea to the West. It has an estimated area of 385,252 KM2. Oslo is the capital city of Norway. The country is famous for the fjords located along its extensive coastline. Climate Being a Scandinavian country, Norway is generally a cold climate. This beautiful country experiences precipitation in most parts of the south and west. Winter and summer characterize the climate of this country. During winter, the lowlands in Oslo city experience snow and cold weather while the western part experiences relatively balmier winters than the south. Warmest and sunniest weather however, characterize the summer climate of the Oslo City. Norway also experiences significant variations in daylight seasons due to high latitude. To the North of Arctic Circle, the country experiences ‘midnight sunlight’ with the other parts experiencing 20 hours of daylight between May and July. However, between November and January, t he country experiences very short daylight hours. Brief History Before the writing of history, historians hold that hunters and gatherers, the pre-Indo speakers, inhabited the Norwegian country. The Norwegian ancestors dominated this territory at advent of the fourth millennium BC. Historians refer these people as Proto-Indo speakers. Patriarchy and individualism characterized their culture. Historians attribute the civilization of Norway to these people. Besides domesticating animals and agriculture, â€Å"the proto-Indo people traded bronze and manufactured weapons† (Karen 134). After the pre-Roman Iron period, Hafrfjord battle and Barbarian invasions, Harald I unified the discrete kingdoms into Norwegian kingdom under one king. In history, Sweden, Denmark and other countries colonized Norway until 1905 when Norway declared its independence. During the World Wars, Norway was a neutral territory although between 1940 and 1945, the Hitler’s Nazi power dominated the cou ntry. In 1994, through a referendum Norway declined to become a member of European Union.Advertising Looking for essay on geography? Let's see if we can help you! Get your first paper with 15% OFF Learn More Population Pyramid Norway has a population of more than 4.9 million with majority being the Norwegians. Currently, statistics predicts a projected 48% population increase by 2050. Table below shows the trend of population of Norway since 1500 Year Population %+- 1500 140,000 1665 440,000 214.3% 1735 616,109 40% 1801 883,603 43.4% 1855 1,490,047 68.6% 1900 2,240,032 50.3% 1950 3,278,546 46.4% 2000 4,478,497 36.6% 2050? 6,627,000 48% Table 1: Norway populations Source: Karen, Larsen. A History of Norway. Princeton: Princeton University Press, 1948. Print. The above data depicts growing Norwegian population. The population pyramid below (figure 1) shows sex and age distribution in 2010. Figure 1: Pyramid: Sex distributionAdvertising We will write a custom essay sample on Norways Geography and Economy specifically for you for only $16.05 $11/page Learn More Source: World Bank. Data Statistics, 20 Feb. 2011. Web. http://data.worldbank.org/country http://web.worldbank.org/WBSITE/EXTERNAL/COUNTRIES/0,pagePK:180619~theSitePK:136917,00.html. Demographics The majority of the population is the Germanic people, accounting for more than 45% of the population. Sami and Kven people are some of the minority nationals in Norway. Other minorities include Forest Finns, Roman travelers and the Jews. Like any other nation, Oslo City, the capital city, is the highly populated city in Norway. This implies that most of the citizens live in urban areas. Issues in population Immigration is the major issue of population in Norway. In fact, immigrants account for 50% of the Norwegian population. Statistics show that 61,200 people immigrated to the Norway in 2007, 35% higher than 2006. Reports on population r evealed that 552,313 people had immigrant background by the end of 2009. The majority of these immigrants are from Poles, Iraqis, Somali, Germany and Sweden. Since most of these immigrants live around the capital, Oslo, the government of Norway is greatly concerned about its security. Most of these immigrants have fled their war torn countries with only a few for investment. Overpopulation in cities due to immigration and urban settlements is another issue in the Norwegian population. Politics Government The government is a parliamentary system with unitary monarchy. The King heads the state while the prime minister heads the government. There are three branches of the government namely: executive, judiciary and the parliament. The constitution provides for separation of power among these arms. The prime minister’s position is political and the constitution allots it to the party with the majority in parliament. The prime minister constructs the cabinet, which is composed of members of same parliamentary party. The state composes of 19 counties headed by politically elected governor. The governor is the King’s representative in these counties. Municipalities constitute to the counties. There are 430 municipalities in Norway each headed by a mayor. Parliament makes the law, which the judicial system implements. The judiciary consists of district courts, appellate courts and the Supreme Court. The chief justice leads 19 judges in the Supreme Court of Norway. The police service enforces the law to the Norwegian public. The service is under the ministry of Justice and headed by the Directorate at the national level. Having abolished death penalty in 1902, Norway records the lowest rates of homicides.Advertising Looking for essay on geography? Let's see if we can help you! Get your first paper with 15% OFF Learn More Political Issues The debate among the politicians on the separation of the church and state is a major issue. Out of the 19 ministers, 10 should be members of the church of Norway. Politicians and law experts have questioned this article of the constitution. Although most politicians propose for the total separation of the church and state, the monarchy strongly clings on this article. Independence of the Judiciary is another issue since the prime minister appoints judges and the chief justice. Transactional issues Land disputes exists between Denmark (Greenland) and Norway over the Antarctica territory. Currently, Russia is investigating into the claims raised by Norway over this territory. Norway was also involved in maritime boundary dispute with Russia. This dispute was however resolved in 2010 through an agreement. Economy GDP As CIA World Factbook notes, Norway is the â€Å"second highest GDP per-capita in Europe and fourth in the world† (56). In terms of monetary value , Norway is among the wealthiest countries in the world. It has highest standards of living. World Bank indicates, â€Å"Norway’s living standards are 30% higher than US and 50% higher than the UK.† World Bank statistics show that Norway had a GDP of more than $381 billion in 2009. In 2010, Norway recorded $276.4 billion purchasing power; and GDP of $413.5 billion in the same year. Economists predict that Norway will remain an economically stable Scandinavian nation for thousands of years to come. This prediction is justifiable based on the oil exports and the continued accumulation of wealth. Exports Norway is rated third exporter of gas and fifth exporter of oil. Statistics reveal that oil and gas exports account for more than 20% of the GDP. The oil and gas constitute to 47% of the countries export, thereby rating oil and gas the largest exports in Norway. World Trade Organization (WTO) rates Norway as the second exporter of fish in the world. Norway is also among t he leading exporter of arms and weapons. Imports Due to low population and high employment, Norway imports human capital from the neighboring countries such as Finland, Sweden among others. In 2010, it recorded electricity imports of 3.41 billion kWh. Norway is a free market with few state-owned companies. It also imports machinery, chemicals, metals and other foodstuffs from Sweden, Denmark and US. Although, it is not a member of EU, Norway trades its products in the EU market. Its major trading partners include Germany (13.4%), UK (24.3%), Netherlands (10.87), and United States (4.82%), Sweden (5.76%) and France (8.55%). However, the Norwegian products have spread all over the world with high markets of oil, gas and arms in Africa and Middle East respectively. Society Education The ministry of Education and Research is responsible for systems of education in Norway. The country has 7 public universities, 25 university colleges and 5 technical colleges. After demonstrating academic competence in the upper secondary school, the universities and college admit these citizens. Higher education adheres to the Bologna process of education, that is, 3-year Bachelors degree, 2-year Masters Degree and 3-year PhD degree. The public institutions offer free education regardless to the nationality of an individual. The system of education emphasizes on technology, entrepreneurship and critical thinking. Culture Norwegian culture is widely exhibited through music, literature, art, cinema and architecture. Classical music, which is widely listened in all over the world, represents Norway’s exported culture. Jazz and folk are other forms of music deeply grown within the Norwegian culture. The government supports cultural festivals. Oslo, for instance, hosts several festivals throughout the year with Extreme sport festival as the most notable and celebrated from all over the world. In terms of architecture, wood is the most used building material. Major foods include p otatoes, fish, dairy products, bread and other seafood. Same sex marriage is legal in Norway and gender equality is almost a reality. Religion Norway is one of the most secular countries in the world, with 25% of its population as pagans. The 1990’s statistics show that not more than 5.3% of the Norwegians who attend church. In 2008, this statistic dropped to 2% and in 2010, it lowered further to mere 1%. Most of the citizens are followers of the Baptist Church of Norway. However, due to Muslim influx, Islam culture and religion has grown in major towns. According to Karen, â€Å"Orthodoxy is vigorously growing religion in Norway† with a growth rate of about 231.1% between 2000 and 2009 (147). Health Public health is a responsibility of the government at various levels. With very few private hospitals, the public has access to free medical care at government health centers. The government has invested heavily in health care with 9.2% of GDP allocated for the sector. As a result, Norway has the lowest infant mortality in world, with less than four per 1,000 births in 2010. The maternal mortality is low, with a statistic of six per 1,000 births in 1998. The HIV/AIDS deaths have appreciably reduced to eight per 16,000 in 2010 (CIA Factbook). The life expectancy lies between 70 to 85 years with four out of 1,000 deaths under the age of five years. Poverty and wealth According to UN Human Development, most Norwegians depend on oil and gas for employment. The country has very low unemployment and its GDP is significantly higher than Germany, US, and Sweden. Since the cost of living is high, some of the immigrants languish in poverty within the urban areas. Environment Pollution Norway is one of most attractive environmental sceneries in the world; however, it faces environmental pollution like any other country. The forest damage caused by acid rain adversely affects the water resources in Norway. Being one of the wealthiest country, emissions levels a re high from vehicles and industries. This causes air pollution. CIA Factbook notes, â€Å"Water pollution in Norway threatens the general biodiversity.† Global Warming Act Norway is a signatory to several environmental agreements, which aims to reduce global warming. Some of the agreements include Antarctic Protocol, Air pollution-Sulfur of 1994, Ozone layer protection, Tropical timber 83 and 94. In order to reduce emissions, the government deploys tradable permits to protect the environment. In this way, individuals pay for what they emit to the environment. As a result, Norway is the second nation in Europe in implementation of environmental policies. Long term Issues Development and population trends The transport system is less developed and the government through the ministry of transport and communication has invested in its expansion. The ministry plans to build â€Å"new high-speed rail systems to connect the major cities† (World Trade Organization). In such p rojects, the government allocates at least 13% of annual national budget. The population growth rate in 2010 was 0.33%, with this trend; the country expects a high population by 2050. Since economists attribute retarded growth in transport to low population, the increase will as well enhance transport expansion. Based on the trend represented by the table below, economists predict that Norway’s economic growth will continue. From the trend, poverty will also reduce appreciably. Country 1975 1985 1990 1998 Norway (US $) 19,022 23,595 28,840 36,806 Table 2: GDP trend Source: WTO. Country Profile: Norway, 13 Feb. 2011. Web. wto.org/english/thewto_e/whatis_e/tif_e/org6_e.htm. From the 2010 data, which recorded a GDP of $413.5 billion, it is justified that Norway’s economy continues to expand. With a GDP growth rate of 1.5%, the country may record more than $600 billion GDP by 2014. Millennium Goals Norway has significantly attained the millennium goals. According t o CIA Factbook, there is 100% literacy, that is, citizens aged 15 years and above can simply read and write. In terms of gender equality, both girls and boys have access to quality education, free health care and security. Infant mortality is significantly low, with a record of 3.52 deaths per 1,000 births in 2011. Due to quality standards of living, life expectancy is also high, with an average of 80.2 years in 2011. The unemployment rate has greatly reduced to 3.6% (CIA Factbook). As a result, there is insignificant number of citizens living below the poverty line. However, transport and communication development is relatively low. Conclusion Norway is a Scandinavian country largely characterized by cold weather during winter and ‘midnight daylight’ during the summer. Oslo, the capital, is a multi-cultural and multi-ethnic city, which hosts several cultural festivals. It is a unitary monarchy with parliamentary system of government. The King heads the state while the prime minister heads the government. Through its average GDP growth of about 1.5%, Norway has reduced the poverty levels to a negligible figure. The literacy of the country is among the leading in the world, with 100% people aged 15 years and above literate. It has indeed achieved most of the millennium goals. CIA Factbook. Norway. CIA, 1 March. 2011. Web. https://www.cia.gov/library/publications/the-world-factbook/ Franklin, Scott. Sweden: the Nations History. University of Minnesota Press: Minneapolis, 1977. Print. Karen, Larsen. A History of Norway. Princeton: Princeton University Press, 1948. Print. World Bank. Data Statistics, 20 Feb. 2011. Web. http://web.worldbank.org/WBSITE/EXTERNAL/COUNTRIES/0, pagePK: 180 619~theSitePK: 136917, 00.html WTO. Country Profile: Norway. World Trade Organization, 13 Feb. 2011. Web. wto.org/english/thewto_e/whatis_e/tif_e/org6_e.htm

Internal Control Case Study Example | Topics and Well Written Essays - 500 words

Internal Control - Case Study Example The $500 check would have had to be mailed to someone other than the cashier. In addition to the cashier being unable to write a check to himself, the checks should have been kept under lock and key. This would require another person to authorize the writing of a check. The ability of the cashier to deposit a check into petty cash would have been avoided by the use of an imprest account. That would have required the petty cash fund to be replenished through a voucher system. The cashier would not have been able to make a deposit without the cooperation of another individual. All petty cash payments and deposits are then accounted for. The situation also could have been avoided by segregating the duties of the payment from the petty cash fund and the deposit into the fund. This again would limit the ability of the cashier to make the fund appear reconciled by the diversion of other funding. In addition, the bank reconciliation should be accomplished by someone other than the person writing the checks. The cashier was able to falsify the reconciliation to cover the movement of the funds. If an independent individual had done the reconciliation, his crime would have been prevented. The cashier should also not have been allowed to alter the invoice that was sent to Customer A that reflected the $500 payment.

Computer networking Research Paper Example | Topics and Well Written Essays - 1000 words

Computer networking - Research Paper Example The connectivity that has connected individuals in the present digital age has become possible due the linking together of computing devices. Technically advanced devices and their increasing usability have assisted in connectivity among individuals. Communication and connectivity have never been as easy as they are today. Neither is it required to get into the hassle of arranging hardware for establishing connectivity nor is it as timely as it used to be just about a decade back. There are several means by which connectivity may be maintained. The basis of it all however lies in the fact that it mainly is computer networking that enables the establishment of this connectivity. The establishment of connection between two or more computing devices is referred to as Computer networking. This network among computing devices may be established via either local area networks or Wide Area Networks. The connection may either be wired or un-wired. The unwired connections are referred to as Wireless Networks. The computing devices that are part of a network are said to be its units. The most suitable and feasible of networks is the Local Area Network. Once the LAN has been set up, the proposition of converting it into its better WLAN form become comparatively easier. Computing resources that are present within a physical boundary over a small area can be connected together via hardwired physical connections. It is this type of a hard wired connection which is referred to as a Local Area Network. â€Å"Universal components consist of the physical media that connect devices, interfaces on the individual devices that connect to the media, protocols that transmit data across the network, and software that negotiates, interprets, and administers the network and its services.† (Knowledgebase, 2012) Computing devices connected via a network

Ethinicity And American Culture Essay Example for Free

Ethinicity And American Culture Essay The treaty of Guadalupe Hidalgo 1850 was signed between the American government and the interim government of the military occupied Mexico which resulted in the end of the Mexican-American War. This was intended to bring peace in the disputed territory and the end result was that Mexico ceded a large territory to the United States and its size was reduced by forty-five percent. The land Mexico ceded to the U. S. is now a number of states: Nevada, Utah, Arizona, and California. The military government in Mexico received fair compensation for the territory. The treaty of Guadalupe paved the way for the way for the immigration of Mexicans especially workers to the U. S. this was necessitated by the United States’ need for labor to develop the newly acquired territory. Immigration patterns have been determined by American manual labor needs. The Immigration Process The immigration of Mexicans to the U. S. began soon after the territory was surrendered, the U. S. government sought labor from Mexico to build the railroad which was to connect all the new territory to the other states. Between 1850 and 1880 the U. S. government brought in 55,000 migrant workers from Mexico into the former Mexican territories to work on the railroad. The government preferred Mexican laborers because they were not entitled to any constitutional protection and they could work for substandard wages in the harsh conditions. The process of immigration began to peak up speed in 1910 when the Mexican revolution took place. After the revolution, more then 50,000 Mexican workers immigrated to the U. S. in search of jobs which they felt were better than those available in their home country. Changes over Time Change in the immigration process began to take shape in 1929 when American citizens massively complained that the illegal workers were taking up their job. The government responded by launching major crackdown on immigrants who did not posses the relevant immigration documents. This resulted in the forceful deportation of over two million Mexican of which about one and a half million had been born in the U. S. this was harsh as those born in the U. S. were therefore citizens by birth. The U. S however found itself in a tight spot when it got in World War II in 1942 which elicited the need for Mexican workers. The U. S. acted quickly to remedy the situation by getting into an agreement with Mexican officials and this was known as the Bracero program. Under the program guest Mexican workers would be allowed to enter the U. S. and provide labor on a temporary basis though they would not be afforded the labor protections accorded to their U. S. counterparts. The program run through out the period of World War II and went on up to 1964 as major Corporations had pulled string to ensure that the laborers continued to work as they wanted to cash in on the cheap labor. Since 1964 there was what has been referred to as an unspoken agreement between the undocumented workers, Corporations and the government. The government has intentionally failed to implement border regulations after being lobbied by major corporations which benefit highly from the labor if the immigrants. Though the agreement has been said to benefit all the parties which is utterly false as the immigrant workers are subjected to poor living conditions, are paid substandard wages and do not enjoy the protection of labor unions or practices. In 1986 three million undocumented Mexican-American workers were granted amnesty by the Reagan administration and this consequently made them subject to human rights protections, (Borjas National Bureau of Economic Research, 2007). Effect on Chicano Movement The Chicano movement was vastly affected by the immigration of undocumented as they were not officially recognized by the U. S. government. This meant that they did not enjoy constitutional protection like other American citizen and the movement’s job was harder as attempts at demanding for rights resulted in deportation. Mexican workers therefore did not seek the help of the movement as they fear that its intervention would result of their deportation, (Rosales, 2000). Conclusion The immigration of Mexican to the U. S. began with the need by the U. S. government to have cheap labor for building of a railroad through the territory acquired from Mexico in 1850. The immigration pattern has however been tied only to the manual labor needs of the U. S. as the government allows entry of undocumented Mexican workers when they are in dire need of cheap manual labor like during World War II. The pattern is also evident from the push and pull debate that rages on the undocumented workers. Reference Borjas, G. J. National Bureau of Economic Research. (2007). Mexican Immigration to the United States. Chicago? : University of Chicago Press. Rosales, F. A. (2000). Testimonio: A Documentary History of the Mexican-American Struggle for Civil Rights. Houston: Arte Publico Press. ESSAY TWO Some historians describe the Civil Rights Movement as a two-phase process of a southern movement to guarantee basic human rights and a northern movement focused on economic and social inequalities. In an essay, which incorporates lecture, readings and class discussion analyze this process. Introduction The Civil Rights Movement sought reform in the way the American society treated African Americans and it sought to change the perception. The movement originated in the urban areas of the south after large numbers of African Americans migrated from the rural areas and this was after the abolishment of slavery. The American Civil Rights Movement faced a number of challenges in its quest for equal civil rights for African Americans and other minority groups. This came in the form of legislation which promoted the injustices committed against African Americans by white Americans. The movement was therefore forced to employ different strategies and tactics so as to have its voice and that of its people heard. The movement suffered major losses in the road to the eventual attainment of those rights. The Civil Rights Movement refers to a reform movement of African Americans which sought to attain equal civil rights under the law for all people. It sought to have the abolishment of both public and private acts of discrimination and segregation against African Americans. The movement is said to have originated in the southern urban areas when millions of African Americans migrated from rural areas to the urban centers of the south. The Civil Rights Movement employed various strategies which included: nonviolent strikes, civil disobedience, marches, boycotts, protests rallies and freedom rides. The movement therefore focused on disenfranchisement and the Jim Crow laws in the south. The Civil Rights Movement in the south can be said to have been the most intense as it was in the south that African Americans faced the greatest resistance to their attempts to struggle for equal rights. The south had become the most notorious when it came to the suppression of rights of African Americans. The laws in the south permitted or required four acts of discrimination against African Americans. They included voter suppression or disfranchisement, denial of economic opportunities, private acts and mass racial violence and racial segregation which was first upheld by the U. S. Supreme Court decision in 1896 in the case of Plessy v. Ferguson. It was also in the south that most of the milestone events in the civil rights movement took place in the south which included the: Martin Luther king Jr. assassination, march on Selma, Alabama, Mississippi freedom summer and the Montgomery bus boycott. The south was also home of some of the most important literature to come out of the Civil Rights Movement like Dr. King’s Letter from Birmingham jail. It also home to important Civil Rights Movement landmarks like the Martin Luther King Jr. National Historical Site. The latter also house a museum which chronicles the American Civil Rights Movement. The challenges of the movement in south emanated from the legislature passing of the Jim Crow laws which legalized segregation in all public facilities. This law meant that African Americans and other non-white citizens were designated different facilities this includes: lavatories, buses, restaurants, housing establishments among others. These went on to be adopted by most local government across the country and this turned to be a major challenge to the Civil Rights Movement. It was the successes of the Civil Rights Movement in the south which made life better for African Americans all over the United States. The civil rights movement culminated in the passing of the Civil Rights Act in 1964 and the Voting Rights Act in 1965 but of which were a clear symbol of the success of the Civil Rights Movement, (Williams Bond, 1988). Conclusion Despite the major challenges the American civil Rights Movement faced, it managed to succeed in its cause because of its strategies, sacrifices and it resilience. Some of the sacrifices the movement had to contend with included the loss of one of its leaders, Dr. Martin Luther King Jr. who was assassinated. Though this was a major blow the movement managed to remain resilient and it was rewarded with the passing of the Civil Rights Act and the Voting Rights Act in 1964 and 1965 respectively. The fact that most of the Civil Rights Movement events took place in the south does not mean that the northern part of the country was not involved as activities like the march on Washington took place in the north. The march was the venue for famous â€Å"I Have a Dream† speech by Dr. Martin Luther King. The civil rights movement therefore came along way to achieve success. Reference Williams, J. , Bond, J. (INT) (1988). Eyes on the Prize: Americas Civil Rights Years, 1954- 1965. ISBN 0833514318, 9780833514318: Bt Bound

Teaching Philosophy Essay -- Teachers Education School Essays

Teaching Philosophy As a future art educator, I have been encouraging myself in the past four years to explore and absorb as much about art and education as I possibly can. As my college years are drawing closer towards a conclusion, a new chapter of my life is waiting to be discovered. This is the time to gather what I have learned and synthesize my own set of philosophies on teaching. Under my teaching scope, I would want students to learn about meanings and issues in life through art in addition to the technical skills of art making. I would guide and expect my students to express their views and feelings through this creative process. Furthermore, I anticipate students will recognize that art functions in many facets, and that having the ability to criticize and be aware of the arts around them will enable them to appreciate art as an active and engaged participant in the learning process. Last but not least, I would like to share my enthusiasm for art and inspire my students to view art with a whol e new perspective. In order to achieve my goals, specific methods will be...

Developing a marketing mix for a new product or service Essay

In this assignment I will be looking at how product and services are marketed and look at how a marketing mix is developed using the four P’s: Product, Price, Place, and Promotion. The Marketing Mix provides an excellent framework for developing marketing plan. They are generally accepted as being made up of four parts which are: †¢Product †¢Price †¢promotion †¢place These are ideas to consider when marketing a product and shall be described in more detail below:- The Four ‘P’s Product A product is anything that can be offered to the market to satisfy a customer needs and desires. Product include physical goods, services experiences, events, person, place and etc. It is therefore the combination of goods and service that are offered to the target consumer. A business will constantly change and update its product range and mix to constantly please their customers and be above competitors. A product can be viewed in three different levels: Level 1: The core Product (rather than the physical product) is the benefit of the production that makes it valuable to you. Level 2: The actual product is the physical item. At this level branding and added features and benefits are important as this what will differentiate the product from competitors. Level 3: The augmented product is additional value beyond the physical product: it usually consist of after-sales service, warranties, delivery and so on. The extent of the mix is another significant issue. If a business doesn’t have many products, there is a chance that one will go out of date as newer type of products are in the market and this can seriously damage the business scale. It is recommended to never have one product in one market as if the product isn’t successful and fails this could mean a complete failure of the business. Some businesses will adapt and anticipate change, while  others reacts to the need to change. An example of this is that IPhone makes changes to their products such as their mobile phones, they add more features to their products giving their customers a range of features to look for in a product. Once a business has identified their target group of customers it has to know what products or services it needs to do and provide in order to appeal and attract to them. The information they provide their customers should illustrate the features of the product or service so that the customers know what to expect and it reaches their expectations and the business will make a profit. However it’s important to take into consideration that the benefits to a customer are not always for a practical sense there are psychological benefits such as status for example. An example of this is if everyone has a specific phone and a person went and got the same phone they may get it more for a status reason. The product life cycle concept reflects the theory that product, like people, live a life. They go through 4 stages. The main stages of the product life cycle are: †¢Introduction- researching, developing and then launching the product †¢Growth-when sales are increasing at their fastest rate †¢Maturity-sales are near their highest, but the rate of growth is slowing down, e.g. new competitors in market or saturation †¢Decline-final stage of the cycle, when sales begin to fall So understanding what part of the cycle your product is in will shape your marketing mix. Price Price is the one element of the marketing mix that revenue; the others produce costs. A business must set a price for a product and in deciding the products price; marketing must follow a six-step-process. 1.Select the price objective-This could be to survive or to maximize market share. 2.Determine demand-the higher the price, the lower the demand. 3.Estimate cost-charge a price that covers the cost of producing, distributing and selling the product. 4.Analyze competitors’ costs, prices and offers-take into account its competitors cost and prices setting its price. 5.Select a pricing strategy-there a number of pricing, which is listed below. 6.Select the final place-this is decided after testing on a range of pricing points. Premium pricing This is where the business will keep the price of a product or service high in order to encourage customer to associate it will high quality. Penetration pricing This is when a product is sold into a market at a low initial price in order to generate sales before the price is increased. Economy pricing Economy pricing is the deliberate setting of low price in order to boost sales. Skim pricing when launching a new product there will be less competition in the marketplace. Skimming involves setting as reasonably high initial returns from those consumers willing to buy the new product. Psychological pricing This based on customer pricing method. It relies on consumer’s emotive responses, subjective views and feeling towards specific purchases. Captive product pricing This is a strategy that can apply to products with consumable supplies. This is where the pricing at high prestige levels, otherwise they will not sell; customers equate higher quality with higher prices. Product line pricing This is the pricing of different products within the same product range at different price points. Place Place in marketing mix refers to where the product is purchased from and how it’s distributed. For example, most consumer of confectionery will buy products form retail stores. Businesses need to adapt their marketing mix depending on the end customers- that is whether they are a consumer or reseller- as each seek different benefits from the same product. Distribution A business may use two types of distribution method: indirect or direct. Indirect distribution is when a business sells its products via an intermediary such as wholesaler, who then sells to retailers. Direct distribution is where the business sells and distributes direct to the customers. Choosing indirect distribution may mean that a business loses some of the control over the pricing of their products, as they have offer discounts to wholesalers and retailers, who may choose to pass on saving to their customers. Online The growth of online shopping have given businesses a new place to sell their products to customers. This offers businesses an advantage as they can sell directly to the customers. This mean they can avoid the wholesaler and therefore increasing the profit margin on their products. The promotional mix involves the blending of number of variables to satisfy the needs of a business’s target market and achieve its organizational objectives. With the promotional mix, a business attempts to achieve the best blend of promotional elements to suit their promotional objectives. The components of the promotional mix are: †¢Advertising †¢Sales promotion †¢Personal selling †¢Public relations Advertising This may be defined as paid promotions through various media by businesses, non profit organizations and individual’s that are in some way identified in the advertising message and hope to inform or persuade members of particular audience. Advertisers have many tricked up their selves such as: †¢Excitement †¢Personality power †¢Put-down: Business put down their competitions †¢Jumping on the bandwagon: Advertisements encourage the audience to join the crowd. Personal selling This is where a seller presents a product direct to a consumer often face to face but can be done over the phone and through video conferencing. Public relations This covers a firm’s communications and relationships with its public. This includes customers, suppliers, stockholders, employees, the government, the general public and the society in which the organization operates. This can be formal or informal. Publicity is important part of effective public relations efforts. It can be defined as the non-personal stimulation of  demand for a good, service, person or cause. Sales promotion This is related to marketing activities that fall outside of the categories such as coupons, trade shows, displays, samples and other promotional efforts that occur on an irregular basis. Some of these promotions are short term and opportunistic. In this assignment I have examine how products and services are marketed and look at how a marketing mix is developed using the four p’s: Product, Price, Place and Promotion.

Zoos The Federal Animal Welfare Act - 1167 Words

Zoos often claim they are modern day arks, providing a safe, comfortable environment; making animals happy and content; educating the world about wildlife; and saving species from the brink of extinction while at the same time providing vital research into the lives of animals. There is a moral presumption against keeping wild, defenseless animals in captivity. The zoo is a prison for animals who have been sentenced without a trial. Either we have duties to animals or we do not. I feel that we have a duty and responsibility to animals and need to provide them with respect not neglect. Living conditions are crucial to an animal’s survival. Captivity cannot begin to replicate what it means to be free. Living in an enclosed prison†¦show more content†¦Ã¢â‚¬Å"Many animal rights advocates and even some conservationists argue that what zoos teach is not a love of animals but rather the acceptance of human domination of nature† (Rudy 124). Keeping animals in zo os sends the message that animals are commodities and that humans are justified in locking them up. It is hard to perceive how providing entertainment could possibly justify keeping wild animals in captivity. A zoo isn’t the best place for the conservation of animals. If people want to see wild animals in real life, they can observe wildlife in the wild or visit a sanctuary. A true sanctuary does not buy, sell, or breed animals, but takes in unwanted exotic pets, surplus animals from zoos or injured wildlife that can no longer survive in the wild. Removing animals from the wild will further endanger the wild population because the remaining animals will be less genetically diverse and will have more difficulty finding mates. Also, â€Å"the lack of genetic diversity among captive animals also means that surviving members of endangered species have traits very different from their conspecifics in the wild† (Jamieson 172). Lions are a popular zoo animal, but the ma jority â€Å"are ‘generic’ animals of hybrid or unknown sub specific status, and therefore of little or no value inShow MoreRelatedZoos And Animal Purposes Of Zoos1727 Words   |  7 PagesZoos and similar facilities that publicly exhibit wild animals have existed throughout history, beginning as far back as Ancient Egypt. In the past, animals were kept in small cages and used by rulers to display their wealth and satisfy the curiosity and fascination surrounding wild creatures. Society’s views about zoos have changed. No longer are people willing to view animals pacing nervously back and forth behind bars. Instead, the public has begun to express concern for the welfare of the animalsRead MoreZoos And Conservation For Animals1574 Words   |  7 Pageswild animals in our world. However, is keeping wild animals in captivity really the best way to take care of them? A zoo or aquarium is an establishment that maintains a collection of wild animals, in enclosures, to display to the public. The American public loves to visit zoos and aquariums because they believe it’s educational and they’ll be able to see animals from a variety of continents. The concepts of zoos and aquariums have been around for centuries and the standard of care for animals hasRead MoreThe Future Of Zoos During The World Of Activists Attacks1495 Words   |  6 PagesThe Future of Zoos In the Midst of Activists’ Attacks In an increasingly threatening environmental crisis, zoos are participating in the conservation of species. The biodiversity of the animal and plant worlds is being deeply affected, on the one hand by the disruption of ecosystems caused mainly by climate change and deforestation, and on the other hand, by the globalization of trade, travel, transport, and tourism. These two factors are increasingly reducing animals’ habitats and endangering manyRead MorePersuasive Essay On Animal Cruelty1373 Words   |  6 PagesIf animals could talk, what would they say? They would stand up for themselves. As you read these, another innocent animal is being abused, neglected, or being harmed in some other way. Animal cruelty is wrong and happening all over the world although one may not notice. Animals in zoos and circuses are abused. They are used for testing, although there are many other alternatives. Companies use them for their leather and fur products. Circuses force them to do tricks and keep them in cages. ThereRead MoreIn An Increasingly Threatening Environmental Crisis, Zoos1752 Words   |  8 Pagesenvironmental crisis, zoos are participating in the conservation of species. 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They are being deprived the enrichment and companionship that they requireRead MoreThe Cruelty Of Animals And Animals1945 Words   |  8 Pages Tons of people in the world that love animals and enjoy having their company. This is why most people have pets around their household. With these pets we often train them to do special tricks for example with dogs, the classic ‘shake’ or ‘rollover’ is something owners love seeing. With every new trick that they learn, we give them treats and lots of love. With the treat and love that we give our pets, they feel loved and happy, maintaining their health and happiness and that also makes the ownersRead MoreShould Animals Be Banned?1742 Words   |  7 PagesShould the Use of Animals in Circuses Be Banned? People have been flocking to see the dancing animals at the circus for ages, but how much do you really know about what goes on behind the scenes? The use of animals in the circus has a long history dating all the way back to ancient Rome. In fact, the first established circus in history, Circus Maximus, used animals. Even in those ancient times, the use of animals to entertain humans proved to be a very lucrative business. For the people that attendRead MoreAnimal Experimentation Should Not Be Allowed1631 Words   |  7 Pages100 million animals are poisoned, blinded, and killed every year in the United States in outdated product tests for cosmetics, personal-care products, household-cleaning products, and even fruit juices? It is said that every three seconds an animal dies while being held in laboratories. Animals are living creatures, who deserve to be more than just a science experiment. Animal experimentation should not be allowed. Whether it is called animal testing, animal experimentation or animal researchRead MoreAnimal Welfare Act Of 1966. Before 1966, Almost Of Animals,1660 Words   |  7 PagesAnimal Welfare Act of 1966 Before 1966, almost of animals, family pets as well, were being taken away by thieves and burglars because a lot of laboratories were paying others to do the messed up dirty work all so they could test on them with all sorts of chemicals. Between 1908-1973, President Lyndon B. Johnson saw this and the heard cries and sorrow of the people and didn’t agree with what was going on. On August 24th, 1966 President Johnson created a nameless act in order to ensure and protect